Take your business to world markets

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BY JOHN DECOSTE

Kings County Advertiser

At the Annapolis Valley Export Rally in Wolfville, Nova Scotia companies can improve their business skills, find potential new markets and network with organizations dedicated to helping them grow.

Acadia will host the rally, the second of its kind in the province, this week (Nov. 4 to 5) at the Fountain Commons Learning Centre.

Trade Team Nova Scotia is hosting the event, providing information on exporting products and services for companies in all sectors, markets and stages of business. “Continual growth of a company relies on finding new markets,” Trade Team Nova Scotia co-chairman Mike McMurray says. “The Export Rally is the place to learn what market opportunities exist and to meet the members and partners that can help companies pursue those markets.”

Rally participants will be able to choose from various hands-on workshops on selling on the web, reducing business risk and exploring markets outside Canada, and even outside North America.

Mark Appleton of British Cycle Supply Ltd. in Gaspereau is one of several local entrepreneurs attending the rally. “For me, it’ll be primarily a networking opportunity, a chance to ‘talk shop’ with fellow business people and suppliers,” Appleton said Oct. 28. “Opportunities like this are great in terms of gathering together people with similar interests and stories.”

Appleton, whose company supplies parts for “orphaned” motorcycles worldwide, has been in business 32 years.He started out in 1977 with a small engine repair business in Wolfville, with motorcycles as “a sideline that has gradually taken over.”

As his business has grown, particularly in terms of supplying markets outside Nova Scotia, he moved into larger space on East Davison Street. “Nova Scotia has been good to us,” he said. “Small businesses here get better government support than in other places, and (the government) is always there to assist you,” though the support tends to be “more in terms of help with activities and networking than actual grants.”

He believes events like the Export Rally “are a cost effective, inexpensive way for small businesses to improve their opportunities.”

WEBLINKS

www.exportrally.ca

Organizations: Annapolis Valley Export Rally, Fountain Commons Learning Centre, Trade Team Nova Scotia British Cycle Supply

Geographic location: Nova Scotia, Wolfville, Canada North America Gaspereau East Davison Street

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